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Copywriter Consultant
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il y a 13 jours
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Copywriter Consultant

Keystone Solutions
Bruxelles

Soumettre votre candidature

Détails de l'emploi

Il y a 13 jours

Qualifications

Français
Marketing
Compétences rédactionnelles
Recherche
Master
Esprit d'analyse
Bachelier
Communication
Intelligence artificielle
Leadership
Marketing

Description complète du poste

Mission Overview:

This is a consultancy mission at the client site, representing Keystone Solutions. As a Copywriter Consultant, you will be hired by Keystone Solutions to work on client projects, delivering expert content creation within a dynamic environment.

Responsibilities:

Play a key role in transforming the Marketing & Communication department, placing content at the heart of its strategy.
Translate briefings into high-value content aligned with content pillars and business objectives for the assigned segment.
Produce and optimize content for all channels (articles, emails, social media, videos, scripts, UX copy, etc.), ensuring consistency with tone of voice, guidelines, and segment expectations.
Create and optimize content for SEO/GEO to guarantee visibility in search results, AI Overviews, and LLM responses. Apply best practices and guidelines, use Surfer SEO, and enrich content to increase authority.
Leverage artificial intelligence tools to accelerate research, writing, and multichannel adaptation while ensuring quality and compliance.
Collaborate with Audiovisual Experts to adapt stories into videos, carousels, or short formats.
Work closely with a Dutch-speaking Storyteller, translating/adapting texts into French.
Propose concrete optimizations based on content performance (traffic, engagement, CTR, SOV, conversions).
Ensure regulatory compliance of content (B2, non-misleading commercial communication, anti-greenwashing).

Requirements:

French: Excellent knowledge – native level, expert writing skills.
Dutch: Very good passive knowledge – able to adapt and translate texts, understand briefings, and interact in meetings.
English: Good knowledge – able to translate and adapt texts from English to French, and use English sources.
Bachelor or Master in communication, journalism, marketing, languages, literature, or equivalent experience.
Minimum 6 years of experience as a Storyteller.

Technical Skills:

Excellent editorial skills and clarity.
Ability to write attractive and accessible texts for all formats/channels (SoMe posts, emails, articles, speeches, scripts, web pages, white papers, e-books, case studies).
Ability to use AI tools for research, writing, optimization, and translation.
Good understanding of marketing funnels and Customer Journeys (Campaign Journeys, Digital Journeys).
Ability to interpret performance indicators (engagement, reach, CTR, SOV).

Professional Experience:

Journalistic background, experience in writing thought leadership and/or technical content.
Experience in SEO optimization.
Experience in GEO optimization (preferred).
Experience with the Private Banking segment (preferred).
Experience in the banking or financial sector (preferred).

Soft Skills:

Creativity, curiosity, analytical skills.
Critical thinking, ability to challenge briefings and make recommendations.
Rigour and attention to detail, with a pragmatic approach.
Adaptability (Agile mindset).
Interest and appetite for AI tools.
Team spirit, active listening, transparency, and autonomy.
Strong commitment to the One Brand, One Voice, One Bank approach.

Keystone Solutions Advantages:

Consultancy Nature: You will work on-site as a consultant, representing Keystone Solutions in client environments.
Dynamic Projects: Experience a variety of challenges across diverse client settings, broadening your expertise.
Turbo-Charged Learning: Benefit from continuous professional development and exposure to innovative practices.
Skyrocketing Ambition: Keystone Solutions is committed to your career growth and advancement within the consultancy framework.
Values: As a K-Stone, you bring core values to every engagement, ensuring excellence and integrity in all missions.

Application:

If you are ready to tackle technical and strategic challenges in a dynamic consultancy environment, apply today .

Soumettre votre candidature

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