B2B Campaign Manager (Temporary – 6 Months) | Brussels
Are you a data-driven marketing professional who thrives on creating impactful B2B campaigns? Do you enjoy combining campaign execution, CRM, customer insights and marketing automation to drive commercial success?
We're looking for a B2B Campaign Manager to join our client's Marketing team on a 6-month temporary assignment, based in Brussels.
Your role
As a B2B Campaign Manager, you'll be responsible for planning, executing and optimising end-to-end marketing campaigns that support customer acquisition, retention and growth. You'll work closely with Product Managers, Sales, Branding and external agencies while ensuring every campaign is powered by high-quality customer data and CRM insights.
This is an exciting opportunity to make an immediate impact while contributing to the implementation of a new marketing automation platform.
What you'll do
- Manage the full lifecycle of B2B marketing campaigns, from planning and audience selection to execution, reporting and optimisation.
- Coordinate renewal, product, loyalty, win-back and customer activation campaigns.
- Collaborate with Product Managers, Sales, Legal, Branding and external agencies to deliver high-quality campaigns.
- Ensure all campaign assets, newsletters and digital communications are thoroughly tested before launch.
- Manage CRM and marketing automation tools to execute data-driven campaigns.
- Monitor campaign performance, analyse KPIs and identify optimisation opportunities.
- Support CRM data quality and customer segmentation to improve campaign effectiveness.
- Track leads generated by campaigns and collaborate with stakeholders on follow-up activities.
- Lead the implementation of a new Marketing Automation platform (Marketing Cloud Next), including testing, documentation and knowledge transfer.
What we're looking for
- Bachelor's or Master's degree in Marketing, Communication, Business Administration or a related field.
- 3–5 years of experience in B2B campaign management, CRM and data-driven marketing.
- Hands-on experience with marketing automation platforms and CRM systems.
- Strong project management and organisational skills with the ability to manage multiple campaigns simultaneously.
- Experience with customer segmentation, campaign analytics and performance reporting.
- Comfortable working with external agencies and managing vendor relationships.
- Experience with Salesforce Sales Cloud, Marketing Cloud or Showpad is a strong advantage.
- Experience within the utilities or energy sector is a plus.
- Excellent analytical, communication and stakeholder management skills.
- Fluent in English and Dutch and/or French.
What we offer
- A 6-month temporary assignment where you can make an immediate impact.
- A key role within a dynamic and transforming B2B Marketing team.
- The opportunity to lead the implementation of an innovative Marketing Automation platform, including AI-driven campaign capabilities.
- A collaborative environment with close interaction across Marketing, Sales, Product Management and external partners.
- A hybrid working model, with a minimum of 3 days per week on-site (at least 2 days in Brussels and 1 day in another Luminus office: Ghent, Berchem or Liège).
- A competitive salary package (or attractive freelance rate, depending on your employment status).
Location: Brussels, Belgium (Hybrid)
Contract: Temporary assignment – 6 months
Interested or know someone who could be a great fit?
Feel free to reach out at [email protected] We'd love to hear from you!
Pay: From €2.700,00 per month
Work Location: Hybrid remote in Brussels
